TATUM TALES

Places we love - West Coast National Park

places that colour us First chapter: West Coast National Park. Spring flowers that don’t make sense, quiet boardwalks, and the mirror-calm lagoon at Kraalbaai. We stayed on the Nirvana houseboat — ...

Staples + monthly Limited Editions

limited on purpose Your core colours stay — always ready to restock. All summer we’re dropping a new LIMITED EDITION every month. It’s here for a month or until sell-out, then gone. We get DM's all...

Packaging going waste-free

pretty, reusable, forever We’re done with boxes that live for a day. From now on, your TATUM arrives in reusable canvas — a zip bag for 2–4 items and a mini tote for 5+. Fill it with makeup, beach ...

Slow fashion, minimal waste, scrunchies from offcuts

slow fashion, less waste We cut in small batches and keep waste close to zero. The best part is you’ll find a little surprise in your parcel — a TATUM scrunchie made from the off-cuts of your order...

The Two Business Tools That Doubled My Engagement and Revenue – Meet ManyChat and Flodesk

If you’ve been looking for ways to grow your business and engage your audience, let me introduce you to two tools that have been absolute lifesavers for me—ManyChat and Flodesk. I’ve been using Ma...

Six Game-Changing Lessons I've Learned Running My Business

Starting and running a small business has been an incredible journey filled with challenges, growth, and invaluable lessons. Reflecting on my path, here are the top lessons I’ve learned:   Start S...

Why Financial Independence Is Crucial For Women

Hey TATUM Babes! I'm thrilled to kick off this blog with a topic close to my heart—financial independence for women. As a single mother and entrepreneur, I've experienced firsthand the transformat...

Where It All Started - Part 3

I went bikini shopping one day at one of my favourite stores, that stocked both imported and local brands. As a single mom, I couldn’t even look at the imported items, and I remember feeling sicken...

Where It All Started - Part 2

When I got divorced, I packed it all in and moved to Cape Town, but it wasn't just a change of scenery - it was a complete life reset. I literally came with nothing but the essentials: our beds, fr...

Welcome to TATUM TALES: My Journey, Our Journey

Discover TATUM TALES: A Journey of Resilience and Empowerment Join me as I share the inspiring journey behind TATUM—a tale of passion, determination, and the lessons learned along the way. Dive ...